Most of the contributors here will have been early adopters and their skills have been acquired pretty much on the hoof!
There was a time when there wasn’t a text book in sight to cover what we were all keen and eager to know; let alone a website to show us the way!
So we do know what it’s like to stare at the screen and be completely daunted by what might be out there and how to use it to our advantage.
It’s Getting Easier
The good news is that the tools are actually getting easier!
The bad news is that making the choice of which one to use is becoming even more of a challenge.
But all these lovely people out there who are creating the tools for us are working tirelessly to make it all easier and cheaper – because they know we now have a choice!
The trick is finding out what is best and how to link it all together in the best way for each individual business owner and industry… so this is just one of the things we hope to de-mystify and help you with.