What is Digital Literacy?
Women and Digital Literacy – What Exactly Is It?
We hear the term “Digital Literacy” used a lot in today’s business lingo. But what does it mean?
It is probably fair to say that this term can mean slightly different things to different people.
But for us at Women On The Web we use the term “digital literacy” to refer to the amount of understanding and knowledge an individual may have in all things relating to running and marketing their business in a digital world.
Digital Skills v Technology Skills
Technology skills: knowledge and skills in setting up equipment (computers, printers, scanners, phones etc.), installing software, programming skills, networking skills (WiFi, LAN etc.) You won’t necessarily need technology skills to run your business but it helps to understand terminology.
Digital skills: knowledge, skills and behaviours used when conducting or organising business online. Using software, mapping out strategy, projects sales and marketing for your business. Digital skills are essential when using digital devices such as desktops, laptops, tablets and smartphones etc.
The WOW Report
Available Autumn 2018
Digital literacy is an issue and therefore Women On the Web have written a report on the state of digital literacy among UK business women and how it may be affecting their chance of success. To get your FREE copy of this report simply fill in the form on the left and we will send you your copy as soon as it is published.
Importantly to women in business, digital literacy also relates to the on-line platforms and software we use in our daily tasks in the workplace, including Social Media, Microsoft Office, QuickBooks, CRM (customer relationship management) systems, Photoshop, WordPress and many others.